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Nico Blaauw

Nico is managing partner of Pilgrims.
Organization strategy, change management and branding have dominated his career. Prior to his consultancy role, Nico has spent many years in senior management positions in international companies, such as Dow Chemical, Fortis, C&A and Leo Burnett.

Nico earned a university degree in Business Communications and a Master degree in Marketing Management. By working with Jody, Nico is equipped with hard data and well-founded business concepts and strategies.

Nico’s approach is very personal and highly involved, especially during turbulent transformation processes. He is convinced that direct personal involvement and presence does increase the effectiveness of consultancy significantly.

Decisively Different

 

Interesting talks

The secret to scientific discoveries? Making mistakes | Phil Plait

Phil Plait was on the Hubble Space Telescope team that discovered the first exoplanet ever detected -- until they realized they'd made a mistake. What happened next? Follow along as Plait shows how science progresses -- through a robust amount of making and correcting errors. "The price of doing science is admitting when you're wrong, but the payoff is the best there is: knowledge and understanding," he says.

The secret to scientific discoveries? Making mistakes | Phil Plait 2019/03/18 15:52

How to keep human bias out of AI | Kriti Sharma

AI algorithms make important decisions about you all the time -- like how much you should pay for car insurance or whether or not you get that job interview. But what happens when these machines are built with human bias coded into their systems? Technologist Kriti Sharma explores how the lack of diversity in tech is creeping into our AI, offering three ways we can start making more ethical algorithms.

How to keep human bias out of AI | Kriti Sharma 2019/03/15 16:22

"My Man" / "Bohanna" / "We Dance" | Crush Club

Indie pop duo Crush Club and singer Nicki B bring their blend of funk, house and Latin styles to the TED stage, performing three songs: "My Man," "Bohanna" and "We Dance."

"My Man" / "Bohanna" / "We Dance" | Crush Club 2019/03/15 12:55

Our dangerous obsession with perfectionism is getting worse | Thomas Curran

Social psychologist Thomas Curran explores how the pressure to be perfect -- in our social media feeds, in school, at work -- is driving a rise in mental illness, especially among young people. Learn more about the causes of this phenomenon and how we can create a culture that celebrates the joys of imperfection.

Our dangerous obsession with perfectionism is getting worse | Thomas Curran 2019/03/14 16:02

Where did the Moon come from? A new theory | Sarah T. Stewart

The Earth and Moon are like identical twins, made up of the exact same materials -- which is really strange, since no other celestial bodies we know of share this kind of chemical relationship. What's responsible for this special connection? Looking for an answer, planetary scientist and MacArthur "Genius" Sarah T. Stewart discovered a new kind of astronomical object -- a synestia -- and a new way to solve the mystery of the Moon's origin.

Where did the Moon come from? A new theory | Sarah T. Stewart 2019/03/13 15:55

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